Time Magazine: St. Jude’s Fundraising Chief on Space Missions, ‘Pushing Boundaries’ and a Record-Setting Year
Shadyac highlights an extraordinary fundraising victory: a record-breaking $2 billion in annual donations supported by bold collaborations like the Inspiration4 civilian spaceflight. Leveraging digital campaigns, celebrity ambassadors, and mission-aligned storytelling, ALSAC tapped new audiences—raising funds for next-gen treatments including genomics and immunotherapy.
